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Sweden 1961-1964: VW Beetle gives way to Volvo Amazon or PV

1962 Volvo Amazon Estate

The VW Beetle has spent the entire fifties in the lead and still held a huge 18.6% share in 1960. It led  the market again in 1961 and 1962 (market shares unknown – please get in touch if you have info) but is down to #2 in 1965. The Volvo PV 444/544 was #2 in 1960 with 14.7% share and stopped being produced in 1966, therefore being the least likely candidate for the pole position over the period. However the Volvo Amazon, only 4th at 8.1% in 1960 is the best-seller in 1965 and could have spent a couple of year on top before then.

If you do have sales data for Sweden over the period please ensure you get in touch by commenting on this article.

Greece (Athens) 1963: Ford leads thanks to Cortina

Ford Cortina

* See the Top 7 best-selling brands by clicking on the title! *

Thanks to Bill, today we go back in time 50 years to explore the best-selling brands in Athens, Greece in July 1963! A long time ago indeed. Ford leads the way by far with 149 sales and 16.9% share, thanks to the all-new Cortina, very popular in the country at the time. It is followed by Fiat at 13%, Volkswagen at 11.5% and Peugeot at 7.7%. We now have data for the 11 months of the year and the Top 4 is unchanged, with Ford up to a fantastic 18.1% market share.

Full July Top 7 and 11 months 1963 Top 4 brands Ranking Table below.

Germany 1962-1963: Beetle & Opel Rekord on top, Kadett lands

Opel Rekord

* See ‘Read more’ for the Top 20 best-selling models – many thanks to Florian for the data! *

The German car market is back on the up in 1962 at +11% and 1,217,440 units and in 1963 at +4% and 1,271,000 registrations. The VW Beetle is again distant leader over the period and celebrates 15 years on top of the German ranking in 1962 with 321,288 sales and 26.4% then sells 269,632 units in 1963 for a still extremely impressive 21.2% market share.

Ford 17M

The Opel Rekord stays #2 both years with 146,499 sales and 12% in 1962 and 168,176 and 13.2% in 1963, taking advantage of the arrival of the new generation. The Ford 17M ranks 3rd in 1962 and with 100,879 units it is only the third car in the history of German automobile to see over 100,000 units in a single year, however it drops to #5 and 83,605 sales in 1963.

Opel Kadett

In 1962 the first units of what would become a legendary nameplate, the Opel Kadett, are sold but the model really takes off in 1963 when it reaches an excellent third place with 96,186 sales and 7.6% share. The Ford 12M is also in strong progression that year at #4 and 93,242 units (+66%). Notice the Mercedes W110 and NSU Prinz stable at #7 and #8 and the DKW F 12 landing directly in 9th position in 1963.

Full Year 1962 and 1963 Top 20 Ranking Tables below.

Italy 1956-1963: Fiat 600 the people’s favourite UPDATED

Fiat 600

* See the Top 20 best-selling brands by clicking on the title! Many thanks to Andrea *

Launched in 1955, the Fiat 600 is an instant success with Italian consumers. It would be the best-selling car in the country for 8 years in a row between 1956 and 1963. If you have more detailed information about Italian car sales by model during this period please make sure to get in touch!

Thanks to the team at UNRAE I can now share with you a ranking by brand for Italy from 1960 to 1963. It’s a time of exponential growth for the Italian market: going from 381,385 sales in 1960 to 951,704 in 1963!

Next year: Italy 1964-1968: Fiat 500 takes the relay

Full Year 1960-1963 Top 20 brands Ranking Tables below.

Norway 1963: VW Beetle and Ford Cortina dominate

Ford Cortina

* See the Top 10 best-selling models by clicking on the title! Many thanks to Rene *

Car sales in Norway are up 8% in 1963 to 48,031 registrations. The VW Beetle is the best-selling model in the country for the 5th year in a row with 8,079 sales and 16.8%, ahead of the Ford Cortina delivering an amazing first full year with 5,747 units sold and a huge 12% share.

Like in 1962, the Opel Rekord/Caravan rounds up the podium at 3,449 sales and 7.2%. The Volvo Amazon gains 66% to rank #4 at 6% while the Opel Kadett makes its first appearance in the Norwegian Top 10 at #5 and the Ford Taurus 12M/15M is up to #6. Notice also the Fiat 1100/1300/1500 at #10, a very rare appearance of the Italian brand at this level in the country.

Previous post: Norway 1961-1962: VW Beetle and Ford Anglia on top

Next post: Norway 1964: VW Beetle at 10,000+ sales, Ford Taunus 12M/15M #2

Full Year 1963 Top 10 Ranking Table below.

Argentina 1962: Locally produced IKA-Renault Dauphine most popular

IKA-Renault Dauphine

* Many thanks to Bruno for making this post possible! *

In 1960, Industrias Kaiser Argentina (IKA) and Renault start manufacturing the Dauphine locally in the Santa Isabel factory. The model is similar to the one sold in the USA, and will continue its career in Argentina until 1970. In 1962, it is the best-selling model in the country. .

IKA-Renault Dauphine logo

Finland 1959-1962 Moskvitsh reigns, Skoda and Volkswagen follow

Moskvitsh is the most popular brand in Finland for four consecutive years.

* See the Top 65 All-brands ranking by clicking on the title *

After a freak year in 1958, 1959 marks the return of Moskvitsh atop the Finnish brands ranking with 16.8% of a market up 49.8% to 21.291. Skoda (+327%) is back to the 2nd spot it held in 1957 while Volkswagen (-21%) is back down to #3, also its ranking in 1957. Fiat is stable and ranks at a best-ever 4th place, remaining above Renault (+41%), Peugeot (-4%) and Opel (+5%). Volga is up 35% but down one spot to #8 while Simca (+193%) breaks into the Top 10 at #10, followed by Wartburg (+236%). Goggomobil reaches its highest volume in Finland at 250 sales in 18th place.

Wartburg remains in the Finnish Top 5 over most of the period.

In 1960, new car sales are up 10.4% to 23.497 units, and Moskvitsh improves its market share to 22.9% thanks to sales up 51%, with Skoda (+16%) in tow again at 14.2% and Volkswagen (-17%) rounding up the podium for the second year running. Ford (+56%) is up five spots to #4, Wartburg (+55%) is up six to #5 and Simca (+25%) up three to #7 but Renault (-9%), Opel (-18%) and Fiat (-28%) struggle. Trabant is up 79% to #12, Panhard up 53% to #15, Volvo up 73% to #16, Lloyd up 194% to #19 and Borgward up 115% to #21.

Trabant hits a record #11 in 1961.

The Finnish market is up 17.1% in 1961 to 27.527 registrations and Moskvitsh remains the most popular marque in the country, however seeing its share thaw to 20.1% due to sales up just 3%. Skoda (+11%) also sees a decline in market share to 13.5% but Volkswagen surges 78% to 10.8%, ahead of Ford (+45%) and Wartburg (+65%) also strong. Simca (+8%) overtakes Renault to lead French carmakers in Finland at #6 with Peugeot up 28% to #8. Trabant is up 0.5% to reach what would remain its highest Finnish annual ranking ever at #11. Vauxhall (+180%), Hillman (+105%), Morris (+60%) and Austin (+51%) lead the English charge.

Datsun arrives in 1962 and is the first Japanese carmaker to be sold in Finland.

1962 is when Finnish new car sales really take off at +48.1% to 40.780, coinciding with the end of rationing restrictions post-World War II. Moskvitsh is still the best-selling brand but with deliveries up just 10% its share sinks over five percentage points to 14.8%. Volkswagen on the other hand continues to surge at +70% to 12.4% share, dislodging Skoda (+28%) from its 2nd spot while Ford (+95%) is the fourth carmaker to manage a double-digit market share. Wartburg (+6%) remains 5th but drops two percentage points of share. Opel (+87%), Peugeot (+75%) and Volga (+70%) are the most dynamic in the remainder of the Top 10, with Volvo (+194%), Austin (+129%) and Mercedes (+87%) aggressively knocking at the door. Zastava (#22) makes its entrance but the more symbolic arrival is Datsun, the first ever Japanese brand to be sold in Finland, with 87 sales in 1962.

Previous post: Finland 1958: Volkswagen interrupts Moskvitsh reign

Full Year 1959, 1960, 1961 and 1962 Top 65 All-brands rankings below.

Norway 1961-1962: VW Beetle and Ford Anglia on top

1961 German VW Beetle. Picture by . All rights reserved

* See the Top 10 best-selling models by clicking on the title! Thanks Alex+Rene *

Thanks to Alex Daniels I can share with you a Top 10 models ranking for Norway in 1961, half a century ago! This is extremely rare information that you will only find on Daunhotcongnghiep! But you know that already… 🙂 The VW Beetle is king of the roads with 9,465 units sold this year for a massive 21.4% market share. There is a mix of cars coming from all corners of Europe in the Top 10…

Ford Anglia

The Ford Anglia takes the 2nd spot with 3,663 sales and 8.3%, followed by the Renault Dauphine at 3,479 units, the Opel Rekord at 2,739 and the Volvo 444/445/544 at 2,032. Skoda, Moskwich and Auto Union DKW are also present…

Renault Dauphine

In 1962 the VW Beetle stays in the lead with 7,822 sales and 17.6%, followed once again by the Ford Anglia at 5.7%. The Opel Rekord/Caravan rounds up the podium at 4.9%, ahead of the Renault Dauphine and Volvo Amazon, up 31% to #5

Previous post: Norway 1959-1960: VW Beetle reclaims #1 spot, hits 22.4% share

Next post: Norway 1963: VW Beetle and Ford Cortina dominate

Full Year 1961 and 1962 Top 10 Ranking Tables below.

Brazil 1954-1961: VW Fusca leads the way

Thanks to Brazilian car sales expert from  and , I can share with you Historical Info about Brazil’s best selling models.

The VW Beetle, called “Fusca” locally, started being assembled in Brazil in 1953 with parts imported from Germany, but by 1959 the cars were 100% made in Brazil. It was an instant success, and the Fusca would go on to lead the models ranking in Brazil for over 25 years from 1954, all the way through the sixties and seventies up until 1980. Its market share would peak at over 50% in 1967 and its production would peak at over 250,000 units in 1972.

Along with the Fusca, VW produced the Karmann Ghia which, although not a mass hit, was an original addition to VW’s range in Brazil.

1962 VW Karmann Ghia

For a full, complete history of the Brazilian car industry, simply go click on the following words for , , , and .

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