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Ireland January 2018: Peugeot soars 70% in market down 4.9%

The Peugeot 3008 is up 45-fold on the previous generation a year ago.

* See the Top 35 All-brands and Top 245 All-models by clicking on the title *

January and July are now the two main registrations months in Ireland since a bi-annual license plate system was introduced in 2013. Unfortunately this month sees Irish sales fall 4.9% year-on-year to 37.070, still anticipated to account for roughly 30% of 2018 annual sales in the country. Toyota leaps into the brand lead despite sales down 2%, however this is a better hold than any of the Top 5 brands: the Japanese carmaker is followed by Hyundai (-14%), Ford (-15%), Volkswagen (-4%) and Nissan (-4%). Peugeot surges 70% to rank #9, with Kia (+6%) and Skoda (+1%) also in positive but Renault (-15%) and Mercedes (-14%) struggling. Further down, Mini (+54%), Citroen (+51%), BMW (+38%), Porsche (+28%), Land Rover (+18%) and Jeep (+17%) also shine.

Over in the models ranking, the Hyundai Tucson takes a significant option on a third consecutive annual win in 2018 by topping the largest month of the year at 4.4% share despite deliveries down 14% in January 2017. It is followed by the Nissan Qashqai (+5%), Ford Focus (-21%), VW Golf (-17%) and Ford Fiesta (-25%). The Toyota C-HR leaps up 62% to #9, the Nissan Micra is up 93% to #14 with the Peugeot 3008 (+4367%), Peugeot 5008 (+668%), BMW 5 Series (+560%) and Mazda CX-5 (+62%) also posting spectacular gains in the Top 50. Incredibly, the 9 best-selling recent launches (<12 months) are all crossovers, led by Hyundai Kona (#22) above the Skoda Kodiaq (#36), Kia Stonic (#42), VW T-Roc (#49), Seat Arona (#68), Skoda Karoq (#77), Renault Koleos (#79) Opel Crossland X (#82) and Opel Grandland X (#89).

Previous post: Ireland Full Year 2017: Volkswagen back to #1, Hyundai Tucson repeats

One year ago: Ireland January 2017: Tucson leads, Megane up, market down

Full January 2018 Top 35 All-brands and Top XXX All-models below.

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