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World H1 2014: Jaguar Land Rover delivers all-time record sales

Range Rover Evoque

Global sales for Jaguar Land Rover are up a very robust 14% year-on-year over the First Half of 2014 to reach 240,372 vehicles, mainly due to an outstanding performance in China. Land Rover is up 14% to 196,785 units while Jaguar is up 16% to 43,587. China accounts for over 1 in 4 vehicles sold by the company globally over the period, up a whopping 48% to 62,469 over 6 months and boosted by a month of June up 60% to 11,554 units. This is all the more impressive that JLR does not manufacture cars locally in China yet (the first factory will open in the east China city of Changshu in the fourth quarter of this year) and therefore has to deal with significant import tax that make a premium product even more out of reach in this market.

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